Blue Ocean Strategic Capital, LLC was established in 1997 as an additional service to be offered by Dermody, Burke & Brown, CPAs, LLC. Ten years later, DB&B Financial Services became entirely owned and operated as an independent entity and changed the name to Blue Ocean Strategic Capital, LLC. Our continuous dedication to high-quality service along with a client-centric approach has allowed the company to grow significantly and we now provide planning and manage assets for individuals, retirement plans and charitable organizations in fifteen states.
Our company is a unique wealth management entity located in Washington Station, Syracuse, New York. Investment services are complemented with comprehensive and segmented financial planning, elder services and other financial advisory services in one convenient location.
Why the Name Blue Ocean Strategic Capital, LLC?
It begins with a book, Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant, by W. Chan Kim and Renee Mauborgne of INSEAD, an international business school.
The concept of Blue Ocean Strategy involves creating a new market space through innovation, instead of competing head-on with other companies in the same industry. By doing things differently, and creating a new value for a product or service, a company can effectively eliminate the competition that would otherwise be faced in the Red Ocean.
The principal theme is to develop your business, no matter what business it might be, from being one of the pack to one that stands out. Your business changes from swimming in the red ocean with your competitors (the sharks) to swimming in the blue ocean where opportunities abound because you are alone in offering a new value. The authors reject the outdated concept that a business can succeed only by either reducing costs or differentiating their product or service, arguing that both can be attained simultaneously.
At Blue Ocean Strategic Capital, LLC, we strive to implement the principles of the Blue Ocean Strategy by offering personalized service at competitive rates, with a cost structure that aligns our interest with our client’s, and to do so in a manner that makes it easy to work with us. We want to provide our clients with peace of mind by addressing all their financial concerns through a holistic approach that can’t be found anywhere else in Central New York.